The CEO and HR Perspective on the Amplified Organisation Blueprint
In Deep Tech and the Amplified Organisation we present our amplified organisation blueprint, allowing leaders to understand Deep Tech from the systemic perspective of our New 4Ps framework of platforms, purpose, people and planet.
We define ‘amplified organisations’ as intentional regenerative businesses which are purposeful, engaged and hyperconnected. They achieve meaningful impact through a continual process of the elevation of their value propositions, scaling through platforms and amplification of their strategies, guided by their north star of the New 4Ps.
Underlying every word and action are the universal human values of peace, truth, love, righteousness and non-violence, which are expressed in the quality of relationships within the organisation and across the enterprise ecosystem, economy, society and environment.
The left-hand side of our blueprint expresses the why of the amplified organisation — its purpose, its elevated value proposition and its vision of the future — articulated in its strategy. These can only be achieved through movement — the elevation, scaling and amplification of the organisation’s platforms, computational sensemaking capabilities and digital operating model on the right hand side.
These should not be seen as bounded and discrete systems, but as capabilities which enhance and co-ordinate the technical and cognitive complexity of an amplified organisation’s operational capabilities.
By founding our conception of Deep Tech on universal human values, our hope is to help organisations become open to the ways in which they can contribute to prosperous and flourishing economic systems and amplify their positive impact across business ecosystems, society and our planet.
For this reason, we have been deeply encouraged by the very positive response to our new conception of organisations in the age of deep tech and the digital economy.
CEO Today Magazine featured our book in their recommended holiday reading list in December of last year, writing that:
For leaders wanting to learn more about the profound shift in the relationship between people and tech, this new book is a comprehensive and accessible guide. The authors examine the rise of ‘deep tech’, explaining what it really means, how it is set to drive the world economy and crucially, how organisations can embrace it to make a positive impact on people and the planet.
Deep Tech and the Amplified Organisation turns some conventional business thinking on its head, suggesting that the well-known 4Ps should now be replaced with Platforms, Purpose, People and Planet. It is eye-opening reading and is a great guide for any CEOs who would like to use this period to reimagine what the future of their organisation could be.
And from an HR perspective, HR Zone recommended Deep Tech and the Amplified Organisation as one of their must-read books for HR professionals:
Deep tech has the power to save the planet and solve society’s most complex issues — from wealth inequality to workplace diversity. But it also brings the potential for abuses of power.
This important book sets out a blueprint for business and HR leaders to embed the critical values of truth, love and righteousness into their organisations and allow Deep Tech to achieve its full potential.
We need to understand businesses as living systems that are powered by relationships and continually evolving. Deep Tech and the Amplified Organisation explains how any organisation can be transformed into a hyperconnected business and is perfect for any HR leader looking to make their business future-fit.
The most successful HR departments of the future will be the ones who understand the need to match their competence and knowledge of people management with platform vision, embracing the New 4Ps as a strategic framework in their businesses to facilitate an organisation-wide understanding of the mindsets, platform architectures and conceptual definitions of deep technologies and Web3. In doing so, they will empower people to amplify their impact by creating more agile, competitive and future-fit organisations.
Our invitation to forward-thinking leaders is to work with our amplified organisation blueprint to open up new conversations, dialogues and questions, and explore new pathways of growth, value and impact.
When informed by universal human values, organisations can become open to the ways in which they can contribute to prosperous and flourishing economic systems. The result is authentic, engaging, and inspirational value propositions that can help amplify an organisation’s impact across ecosystems, society, and our planet.
